Privacy Policy

Last Updated: January 15, 2026

1. Introduction

PropLeads ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our real estate lead generation platform at propleads.net (the "Service").

By using our Service, you consent to the data practices described in this policy. If you do not agree with this policy, please do not access or use our Service.

2. Information We Collect

2.1 Personal Information You Provide

When you register for an account or use our Service, we may collect:

  • Account Information: Full name, email address, phone number, company name
  • Payment Information: Credit card details, billing address (processed securely through Stripe)
  • Profile Information: Business type (realtor, wholesaler, investor), target markets, preferences
  • Communication Data: Support tickets, email correspondence, feedback

2.2 Lead Data

When you purchase leads, we collect and store:

  • Property information (address, characteristics, owner details)
  • Seller motivation data and property status
  • Your notes and disposition tracking for purchased leads
  • Lead rejection reasons and feedback

2.3 Automatically Collected Information

We automatically collect certain information when you visit our Service:

  • Device Information: IP address, browser type, operating system, device identifiers
  • Usage Data: Pages viewed, time spent on pages, click patterns, search queries
  • Cookies and Tracking: Session cookies, authentication tokens, analytics data

3. How We Use Your Information

We use the collected information for the following purposes:

  • Service Delivery: Process orders, deliver leads, manage your account
  • Payment Processing: Process transactions and send receipts
  • Customer Support: Respond to inquiries, resolve issues, provide assistance
  • Service Improvement: Analyze usage patterns, improve features, develop new services
  • Marketing Communications: Send updates, promotional offers, service announcements (with opt-out option)
  • Fraud Prevention: Detect and prevent fraudulent transactions and abuse
  • Legal Compliance: Comply with legal obligations, resolve disputes, enforce agreements

4. How We Share Your Information

4.1 Third-Party Service Providers

We share information with trusted service providers who assist in operating our Service:

  • Payment Processing: Stripe (credit card processing)
  • Data Storage: Supabase (database hosting)
  • Analytics: Google Analytics (usage tracking)
  • Email Services: Email delivery providers for notifications

4.2 Lead Data Exclusivity

Important: Leads you purchase are 100% exclusive to you. We do not share, resell, or distribute your purchased lead data to any other parties. Each lead is sold only once to ensure exclusivity.

4.3 Legal Requirements

We may disclose your information if required by law, subpoena, court order, or government request, or to protect our rights, property, or safety.

5. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption: SSL/TLS encryption for data transmission
  • Secure Storage: Encrypted database storage with Row Level Security (RLS)
  • Access Controls: Limited employee access on a need-to-know basis
  • Payment Security: PCI-DSS compliant payment processing through Stripe
  • Regular Audits: Security reviews and vulnerability assessments

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

6. Your Privacy Rights

6.1 Access and Control

You have the right to:

  • Access: Request a copy of your personal data
  • Correction: Update or correct inaccurate information
  • Deletion: Request deletion of your account and personal data
  • Portability: Receive your data in a structured, machine-readable format
  • Opt-Out: Unsubscribe from marketing communications

6.2 California Privacy Rights (CCPA)

California residents have additional rights under the California Consumer Privacy Act:

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed
  • Right to opt-out of the sale of personal information (we do not sell personal data)
  • Right to deletion of personal information
  • Right to non-discrimination for exercising privacy rights

6.3 GDPR Rights (EU Residents)

If you are in the European Economic Area, you have rights under the General Data Protection Regulation (GDPR):

  • Right to access, rectification, and erasure
  • Right to restrict or object to processing
  • Right to data portability
  • Right to withdraw consent
  • Right to lodge a complaint with a supervisory authority

7. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience:

  • Essential Cookies: Required for authentication and security
  • Analytics Cookies: Help us understand how you use our Service
  • Preference Cookies: Remember your settings and preferences

You can control cookies through your browser settings. Note that disabling certain cookies may affect Service functionality.

8. Data Retention

We retain your information for as long as necessary to provide our Service and comply with legal obligations:

  • Account Data: Retained while your account is active and for 7 years after closure for legal/tax purposes
  • Lead Data: Retained indefinitely as part of your purchased leads library
  • Payment Records: Retained for 7 years for accounting and tax compliance
  • Support Tickets: Retained for 3 years for quality assurance

You may request deletion of your account at any time by contacting support@propleads.net. Some information may be retained as required by law.

9. Children's Privacy

Our Service is not intended for individuals under 18 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. We ensure appropriate safeguards are in place to protect your information in accordance with this Privacy Policy.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by:

  • Posting the updated policy on this page with a new "Last Updated" date
  • Sending an email notification to your registered email address
  • Displaying a prominent notice on our Service

Your continued use of the Service after changes become effective constitutes acceptance of the updated Privacy Policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

PropLeads Privacy Team

Email: privacy@propleads.net

Support: support@propleads.net

Phone: +1 (904) 643-9800

Hours: Monday - Friday, 9 AM - 6 PM EST

Your Privacy Matters

At PropLeads, we understand that trust is the foundation of our business. We are committed to:

  • Transparency: Being clear about what data we collect and why
  • Security: Protecting your information with industry-leading practices
  • Control: Giving you control over your data and privacy preferences
  • Exclusivity: Never sharing or reselling your purchased leads
  • Compliance: Meeting or exceeding legal privacy requirements